The Standard
High Line | East Village | Hollywood | Downtown LA | Miami Beach
As an in-house art director I oversaw and created countless graphics and collateral for the hotels
Brand Book layouts
Art direction for hotel room photos
Graphic design for invite
Design and production for the High Line DND signs
Creative direction for the website video loops
Creative direction for the website video loops
Photo editing and layouts for Standard advertising campaign
Photo editing and layouts for Standard advertising campaign using the art world of Erwin Wurm
Photo editing and layouts for Standard advertising campaign using the art world of Erwin Wurm
Concept and layout of the summer promotion
Art direction for Standard East Village launch campaign. Illustration by Daniel Horowitz
Print production of Miami brochure
Photo editing and layout for summer promotion
Design and production of Standard High Line umbrella
Layouts for WANT Les Essenteils collaboration
Layouts for special edition Erwin Wurm print
Creative direction for ‘Friends With You’ installation at Standard High Line - Directed by Markus Marty
Photo editing and layouts for Standard Ad campaign with Eva Stenram
Layouts for Bruce Weber Miami Summer promo
Layout for opening rink announcement
Design and production of toiletry kit
Art direction for “Pillow Fight” icon
Design for website concept
Creative direction for Liu Bolin “Hiding in the City” series
Design for club logo in Hollywood
Wed design concept